Course Description

This mini-course is part of the Young Female Founder Forum (YFFF). It provides an overview of the basics of ideation and business idea formation for young, female, aspiring entrepreneurs.

The students are introduced to six young female founders who have been successful in taking an idea from concept to reality. The motivation for each of these founders is identified so students can learn how the founders were inspired to start their businesses.

Students are also challenged to flesh out their own business ideas by considering a series of questions that create thought points for futher consideration. It's a great simple introduction to basic business ideation that students can use on their own or in a group to stimulate more discussion.

M.A. - Training and Organizational Development

Joanne Tica

Joanne Tica is the managing director for Certified Impact LLC in Chicago IL. Tica has a master's degree in training and workforce development (Roosevelt University, Chicago). She specializes in helping business and nonprofit leaders build capacity in organizations through knowledge management strategies.

Joanne trains facilitators for women's mastermind programming through the Minerva League brand and specializes in the incorporation of micro-learning systems as an aid to training.

A successful professional business consultant for over 20 years, Tica has also worked extensively in commercial real estate lending, banking and entrepreneurial education, having previously served as the program director and lead advisor for the Goldman Sachs 10,000 Small Businesses Initiative in Chicago. 

Course curriculum

  • 1

    Do I Have a Good Business Idea?

    • Thinking through Ideas

  • 2

    Videos of Featured Entrepreneurs

    • Caroline and Isabel Bercaw

    • Maya Penn

    • Rachel Zeitz

    • Riya Karumanchi

    • Erin Smith

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